Apr 242017
 
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Apple CEOs:  The Story of Steve Jobs and Tim Cook You Didn’t Know About

Steve Jobs hired Tim Cook to improve the Apple supply chain.  Steve Jobs wanted something similar to the Dell supply chain.  Tim Cook was brought in to reduce inventory and make Apple’s supply chain much more agile as well as leaner. Tim Cook went from Apple’s Chief Procurement Officer and took Steve Jobs place as Apple’s CEO.

Supply Chain and Leadership Information.

  • “We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day. We say no to great ideas in order to keep the amount of things we focus on very small in number, so that we can put enormous energy behind the ones we do choose …..It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as other ones.” ~ Tim Cook, CEO Apple, Supply Chain Expert.
  • “Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in the square holes… The ones who see things differently — they’re not fond of rules… You can quote them, disagree with them, glorify or vilify them, but the only thing you can’t do is ignore them because they change things… They push the human race forward, and while some may see them as the crazy ones, we see genius, because the ones who are crazy enough to think that they can change the world, are the ones who do.” ~ Steve Jobs, co-founder Apple Inc.
  • “Steve [Jobs] and I spent months getting to know each other before I joined Apple. He had no exposure to marketing other than what he picked up on his own. This is sort of typical of Steve. When he knows something is going to be important, he tries to absorb as much as he possibly can.”  ~ John Sculley, former CEO of Apple Inc.
  • “Companies that get confused, that think their goal is revenue or stock price or something. You have to focus on the things that lead to those.” ~ Tim Cook, Apple CEO

steve jobs tim cook

steve jobs tim cook supply chain

May 182016
 
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Apple CEO Tim Cook, Supply Chain Expert

Apple CEO Tim Cook is following Steve Jobs as the top person at Apple.  This is no easy task considering Steve Jobs’ cult following.  Steve Jobs did amazing things at Apple and Tim Cook is doing very well also.  Apple continues to do amazing things under Tim Cook.

Tim Cook was Apple’s Chief Procurement Officer and he now has the top position at Apple.  Steve Jobs brought in Tim Cook in 1998 to make Apple’s Supply Chain lean and agile.  Steve Jobs wanted something similar to what Michael Dell did with Dell Computer’s Supply Chain.  The Apple Supply Chain is now considered one of the best in the world.  Many would say the best in the world.  Tim Cook is one of the main reasons for the supply chain at Apple being so good.

Tim Cook Quotes

  • “For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.” ~ Tim Cook, Apple CEO
  • “We are the most focused company that I know of or have read of or have any knowledge of. We say no to good ideas every day. We say no to great ideas in order to keep the amount of things we focus on very small in number, so that we can put enormous energy behind the ones we do choose ….. It’s not just saying yes to the right products, it’s saying no to many products that are good ideas, but just not nearly as good as other ones.” ~ Tim Cook, Supply Chain Expert
  • “Apple Stores Offer the Best Buying Experience and Customer Service On The Planet.” ~ Apple CEO Tim Cook
  • “Our whole role in life is to give you something you didn’t know you wanted. And then once you get it, you can’t imagine your life without it. And you can count on Apple doing that.” ~ Tim Cook, Supply Chain Expert

 

Apple CEO Tim Cook Supply Chain Chief Procurement Officer

“Winning has never been about making the most.” ~ Tim Cook

CEO Tim Cook Apple Supply Chain